Jacob Lundsgaard is CEO and partner at Dynamostol

Jacob Lundsgaard is CEO and partner at Dynamostol. For more than 20 years, he has been a dedicated part of the company—and for many customers, he is the first person they speak to when searching for a chair that can make a real difference in their working life. With his calm, attentive, and honest approach, Jacob has helped thousands of people find the ergonomic chair that best suits their needs and everyday routines.

For Jacob, good guidance begins with presence. He knows that it takes time, dialogue, and respect to truly understand what lies behind a customer’s inquiry—and he always takes the time to listen. Through conversation, he gains a clear sense of the customer’s work environment, daily tasks, and physical challenges. With his deep knowledge of ergonomics and active sitting, he guides each person toward the chair that best supports the body in motion and helps prevent discomfort or tension.

At Dynamostol, the philosophy is simple: the human body is not designed to sit still. This belief is central to Jacob’s way of working. For him, it’s not just about choosing a product—it’s about finding the right work tool. One that actively strengthens the body and makes it possible to work with more energy and balance throughout the day.

Jacob’s professional background is wide-ranging. With many years of experience in finance, business operations and customer consulting, he has developed a strong understanding of how to run a business with care and with the customer at the heart of everything. He has a keen eye for detail and numbers, ensuring that Dynamostol’s daily operations run smoothly and efficiently. He oversees purchasing, invoicing and administration, ensuring that the inner workings of the company function with precision and clarity.

But what truly defines Jacob is his human approach. He is passionate about making a difference to people's lives, and this passion is evident when you talk to him. He meets everyone with calmness, sincerity and deep respect for their situation. For Jacob, it’s never about pushing a product; it’s about listening, understanding and guiding customers at a pace that suits them.

Dynamostol’s vision is to enable active and comfortable sitting. Jacob helps bring this vision to life every single day. When a customer returns to say that their back pain has gone or that they can now work more freely and with greater concentration, Jacob knows that he has made a meaningful impact through his guidance.

With strong expertise, deep experience, and a genuine desire to help, Jacob Lundsgaard is a key part of Dynamostol—and a trusted advisor to anyone seeking better balance in their working life.